Tuohon ensimmäiseen kohtaan hain vähän tietoa, kun oli tuoretta dataa. Eli kohta: “Google $GOOG search volume is still growing (not just revenue, but number of searches). As of yesterday.”
Täällä Googlen 3.3.2025 julkaisemassa omassa blogikirjoituksessa sanotaan näin:
(Boldaus itse lisätty ja lähde 4 on “Google Internal Data, Jan 2025.”)
Connect with consumers on Search
On Search, rich and multimodal experiences like AI Overviews, Circle to Search, and Lens give people new ways to express exactly what they want, more naturally than ever before. We already see more than 5 trillion searches on Google annually,4 and with AI, we’re continuing to expand the types of questions that people can ask. This means more opportunities for you to connect with consumers through entirely new kinds of questions. For example, with the launch of AI Overviews, the volume of commercial queries has increased.5
Lisäksi kaikenlaista uutta on julkaistu tässä viimeisen vuoden aikana, jolla pyritään lisäämään mainontaa eri muodoissa. Monta rautaa tulessa ja kyllä siellä propelipäät yrittävät keksiä uusia ansaintakeinoja.
Over the last year, we launched ads in Lens, the new AI-powered Google Shopping, and 3D spins for ad images. We also expanded virtual try-on to dresses, and integrated this experience into ads as well. These are already helping people shop what they see, get tailored recommendations and understand a product better before they buy or find it in-store — and there is much more to come.
Google searches per year, over time. Curious about how the number of Google search queries has grown over time, at least based on what Google self-reported? Here’s a brief recap:
- 1999: 1 billion. This figure was based on 3 million searches per day, reported in August 1999 by John Battelle in his book, “The Search.”
- 2000: 14 billion. This figure was based on 18 million searches per day for the first half of 2000 and 60 million for the second half, as reported by Battelle.
- 2001–2003: 55 billion+. This figure was based on reports by Google for its Zeitgeist in 2001, 2002 and 2003.
- 2004–2008: 73 billion. This figure was based on Google saying it was doing 200 million searches per day in 2004. After that, it said only “billions” in Google Zeitgeist for 2005 and 2007. No updates were shared in 2006 or 2008.
- 2009: 365 billion+. A Google blog post, Google Instant, behind the scenes, said Google was doing more than 1 billion searches per day. No updates for 2010 or 2011)
- 2012–2015: 1.2 trillion. This figure is based on a 100-billion-per-month figure Google released during a special press briefing on search in 2012. Google repeated this figure in 2015, when expressing it as 3 billion searches per day.
- 2016-2024: 2 trillion+. Google confirmed to Search Engine Land that because it said it handles “trillions” of searches per year worldwide, the figure could be safely assumed to be 2 trillion or above.
- 2025: 5 trillion+. This figure is based on internal Google data and was reported in Google’s blog post, AI, personalization and the future of shopping.
Paljonko tämä more than 5 trillion tekee sitten per x aikaa:
Searches per second, minute, day and month. Now that we have an updated figure, we can also estimate how many Google searches there are pretty much down to the second. Here’s a breakdown based on this new Google data point:
- Searches per second: 158,548
- Searches per minute: 9.5 million.
- Searches per hour: 571 million.
- Searches per day: 14 billion.
- Searches per month: 417 billion.
- Searches per year: More than 5 trillion.
Eli sellainen 160 000 hakua sekunnissa.
Googlella on vahva brändi ja vallihauta tunnettavuudessa ja edelleen puhutaan “Googlauksesta” kun pitää hakea netistä tietoa. Ei puhuta TsätGeePeeTtämisestä. Ainakaan omassa kuplassani. Parin vuoden päästä tilanne voi olla toinen, mutta uskon Googlen olevan pelissä mukana omilla tuotteillaan.