Ihan totta, myyntä kasvattamalla voidaan saada suurtuotannon etuja (skaalaetua), mutta todellakin vaatii myynnin vetämistä ja riittävästi aikaa, että saadaan kapasiteettia nostettua ja ehkäpä toimittajasopimuksia uudelleen neuvoteltua paljousalennuksista hyötymiseksi.
Nokian ja monen muiden tapauksessa tuotannon kasvattamisen esteenä saattaa nyt olla myös komponenttipula, josta Pekka Lundmark mainitsi q4-esittelyssä:
“One thing to note for the network business going forward is the global component market situation where there is been a lot of talk about shortages, some of that highlighted by the carmakers. We believe that our situation is manageable, but it requires a lot of attention. There are here and there some point-to-point delivery risks in Q1 nothing that would change the big picture, but this is something that our businesses are paying a lot of attention to we are intensifying our contacts and the discussions with the key vendors discussing forecasts, reservations, inventories and everything. This is something that will most likely be there, this is not a Nokia specific issue in any way, but a world issue for the next year or too difficult to say exactly where it will all lead to, but requires a lot of attention.”